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Corporate social responsiblity as a driver of employee engagement

Author:

Niharika Prasad and Pandey, J. P.

Subject Area:

Social Sciences and Humanities

Abstract:

Corporate social responsibility has received an increasing amount of attention from practitioners and scholars alike in recent years. However, very little is known about whether or how corporate social responsibility affects employees. The role CSR plays in enhancing a company's reputation among its own employees, subsequently boosting their motivation and engagement, is perhaps underrated. In this paper, an attempt was made to study the relationship between Corporate Social Responsibility (CSR) and employee engagement, which is regarded as a key to organizational performance. This paper shed light on Corporate Social Responsibility as a driver of employee engagement in an organization. The study shows that CSR is an emerging and important driver of employee engagement.

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