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The impact of performance determinants of international financial institutions on own brand retailers in telangana districts

Author:

Tirthala Naga Sai Kumar and Dr. M. Ravindar Reddy

Subject Area:

Social Sciences and Humanities

Abstract:

The international financial institutions in India such as HSBC, Standard Charted Bank, ABN AMPRO bank, Axis bank and City Bank, are the real boons to the small scale companies and retailer branded companies. These banks top listed in establishing a very good image and earning substantial profits through timely organized, appropriate and flexible international strategies. In the present study a set of 10 dynamic variables are considered in order to assess the impact on Indian own brand retailers in 10 Telangana districts. The sample comprises of 2000 respondents especially retailers from 10 different zones of the Telangana region. The select attributes are associated with functionality of banks, reliability, usability, efficiency, maintainability, adaptability associated with Online - services, parameters associated with customer services with NRI, CRM, and super markets and retail formats

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