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A study on the effect of covid-19 on csr activities and businesses

Author: 
ChinnaRami Reddy Rendeddula, Samskruthi Raj and Prof. Abhishek Venkteswar
Subject Area: 
Social Sciences and Humanities
Abstract: 

The purpose of this study is to understand the changes in CSR practices and activities due to the COVID-19 pandemic by organizations of different sectors across India. The outbreak of the coronavirus has led to serious changes in many businesses ranging from work from home to workforce reduction in many sectors. Despite the setbacks, many organizations are actively participating in helping society and the government get through these unprecedented times. Many firms usually focus on environmental and charitable activities while performing CSR but the focus rapidly shifts towards medical aspects due to the novel coronavirus where companies are seen performing activities like PPE distribution, awareness campaigns, economic help, donating in PM Cares Fund etc. This pandemic has also affected the CSR plans and models for the subsequent years in many firms. To conclude, the pandemic altered the way of CSR practices, led to many changes and has become an important lesson for the coming years to deal with any situation that might arise in the future

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